Welcome to Sun Baked Surf Boutique – your coastal haven for everything surf, sand, and style.

We’re Ci and Gi, longtime friends and ocean lovers who turned our shared passion for surf culture into a dream business right here in the heart of Point Pleasant, New Jersey. Whether you’re chasing waves or just soaking up the beach lifestyle, we created this space for you.

Our boutique is more than a shop – it’s a reflection of the laid-back, sun-soaked spirit that drew us to the water in the first place. We carefully curate each piece in our collection, from surfboards and beachwear to handpicked coastal home goods and local artisan finds. Everything we carry is inspired by the shore and designed to keep that summer feeling alive all year round.

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Growing up on (or spending our best days along the Jersey Shore, we know there’s something special about this place – the early morning swells, the salty breeze, the community that forms around the tides. That’s why we’re proud to be part of Point Pleasant’s small business scene and even prouder to share a space where locals and visitors alike feel at home.

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Stop in, hang out, talk surf, shop the racks, or just soak up the good vibes. We’re always here to help you find your next favorite Top, beach Essential or hoodie for cool boardwalk nights.

Thanks for riding this wave with us. See you by the water.